Consumer Behavior in Digital Age
Pages: 145
Language: English
Published on: Jul 1, 2019
Publisher: Idea Publishing
Buy Now:
Description
This book covers fundamentals as well as the core schema of digital technologies and consumer behavior. While reading the book, the reader can connect from the primary to advanced level of digital technologies and consumer behavior.
This book will prove to be useful for all the professionals and students of professional courses. This book enriches the marketing management know-how and enables in formulating the marketing strategies in the current digital age.
